Burbank: The Perfect Way to Stay for the 2024 Rose Bowl Weekend

Rose parade float

Every New Year’s Day millions of people tune in to watch one of the most iconic parades in the world, The Tournament of Roses Parade. Following the Rose Parade is the Rose Bowl, the big game featuring a traditional matchup of teams from the Big Ten and Pac-12. The Parade and big game will begin at 8.00 AM on Monday, January 1, 2024, in Pasadena, CA just a 15-minute drive from Burbank. If you’re coming to LA to enjoy the big game, Burbank is the palace to stay! With 19 incredible hotels, 100s of delicious restaurants, and quintessential iconic LA landmarks, you’ll love staying in Burbank!

Start your trip with ease by flying directly into Hollywood Burbank Airport (BUR) with flights from 35 top U.S. destinations. Eight of Burbank’s hotels offer complimentary hotel shuttle services for guests to and from BUR, as well as to Warner Bros. Studio Tour Hollywood and Universal Studios Hollywood. Pacific Surfliner/Amtrak and Metrolink service the airport with two rail stops. The Consolidated Car Rental facility and Transit Center, home to more than 1,000 rental cars, is adjacent to the airport with convenient access to the two rail stops, METRO and BurbankBus.

While visiting there is no shortage of fun to be had in Burbank! Enjoy a live TV taping or studio tour at Warner Bros. Studio Tour Hollywood. Looking for something a little more adventurous? Spend the day at Universal Studios Hollywood and enjoy Super Nintendo World or the holiday adorned Grinchmas! Looking to get into the holiday spirit? Look no further than The Wizarding World Of Harry Potter™ which will be decorated to resemble Hogwarts and Diagon Alley at Christmas time.

You’ll also enjoy great dining and shopping in Burbank. Experience magical sunsets while sipping on cocktails at the Castaway restaurant, or sample delicious pastries and Cuban-inspired cuisine at the #1 place to eat in America as voted by Yelp – Porto’s Bakery. Spend a day shopping at Burbank Town Center, or perusing quirky boutiques, antique shops, vintage clothing, and chic eateries in Magnolia Park. 

Plus, just beyond Burbank is the Hollywood Walk of Fame, the Los Angeles Zoo, and Downtown Los Angeles. Check out cool day trips you can make from Burbank here. All in all, a stay in Burbank is the perfect way to visit the Rose Parade!



Rose Parade 2023 Alien Float

January 1, 2024

From 8 AM – 12 PM, the Rose Parade travels 5 ½ miles down Colorado Blvd. in Pasadena, CA, and features floral-decorated floats, equestrian units, bands, and Tournament Entries. This year the theme is “Celebrating a World of Music: The Universal Language”, which brings us together through music. In a world of different cultures, beliefs, hopes, and dreams, one language unites us all — music.. The game will feature a traditional matchup of teams from the Big Ten and Pac-12. Come early and enjoy pre-game activities including tailgates, Rose Queen and Royal Court appearances, and more.

For more information, visit https://tournamentofroses.com/

To purchase tickets to the game, please visit www.primesport.com



Equestfest horse line up with American flags

December 29, 2023

Each year, the Rose Parade’s equestrian units showcase their breeds and demonstrate their talent with performances at Equestfest. Held in Burbank at the Los Angeles Equestrian Center, this family-friendly event includes an exciting equestrian show, musical performances, and a food and vendor court. The equestrian show features both a variety of horse breeds, as well as a variety of riding disciplines.

Attendees are invited to stroll through the stables, meet equestrian participants, and participate in educational and interactive exhibits. To purchase tickets, https://visitburbank.com/events/equestfest/



November 24, 2023 – January 1, 2024

However you holiday, You Do Yule at Universal Studios Hollywood. Join the celebration of Christmas in The Wizarding World of Harry Potter™ throughout Hogsmeade™, see the spectacular tree at Universal CityWalk Hollywood, enjoy the Who-tacular festivities with the Grinch™ and Max during Grinchmas™ and top off the fun in the new SUPER NINTENDO WORLD™. Enjoy holiday themed Character Encounters, dazzling décor throughout the park, holiday merchandise, and more.

For tickets, hotel and ticket packages visit vacations.universalstudioshollywood.com/visit-burbank-hotels



November 17, 2023 – January 7, 2024

The Los Angeles Zoo transforms every year for the holidays. Explore an immersive landscape filled with spectacular lantern sculptures of animals among blooming flowers, towering trees, and more for a wildlife-centered experience that’s as inspiring as it is breathtaking.

For tickets, click here.


EVE at Universal Studios Hollywood

Eve at Universal Studios Hollywood Fireworks

December 31, 2023

Be part of Hollywood’s biggest New Year’s EVE celebration at Universal Studios Hollywood’s EVE event Dec. 31 where you can party the night away! Fill your day with heart-pounding rides, shows and attractions, and then keep the thrills going into the night. Have fun and celebrate with multiple party areas featuring music, dancing, photo ops and a midnight countdown celebration with fireworks. Make it a New Year you’ll never forget!

Click here to purchase tickets. 

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The terror of the excruciating silence is set to begin Thursday, September 5 at Universal Studios Hollywood

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